Impersonation is the #1 fraud category in America.

Impersonation is the #1 fraud category in America.

Your customers can't tell when it's really you

Your customers can't tell when it's really you

Join Falkin's Safety Study, a 6-month program helping banks and credit unions fight impersonation at the moment it happens.

Free for cohort partners.

Impersonation is winning

Impersonation is winning

Impersonation on the rise

61%

of your customers receive scam texts at least once a week with 20% getting them every day!

Pew, 2025

Customer impact

34%

of customers were targeted by financial fraud in the past year.

Bankrate, 2025

The new threat

33%

of Americans received an AI voice-clone scam call with victims losing an average of $7,200.

Hiya, 2024

The average American now pays a $349 annual 'scam tax.'
Most of them have no idea.

The average American now pays a $349 annual 'scam tax.'
Most of them have no idea.

Everything you need to fight impersonation, in one program

Everything you need to fight impersonation, in one program

Co-design products:

Co-design products:

Protect

Co-design

Call verify

An in-app banner that tells your customers when it's really you calling, and when it's not.

Protect

Co-design

Shield

Passive URL protection that intercepts scam links across every app on your member’s phone

Plus, immediate access to our full
safety toolkit:

Plus, immediate access to our full
safety toolkit:

Check

Safety Center

Dedicated branded landing page for member
and customer safety campaigns

Dedicated branded landing page for member and customer safety campaigns

Check

Safety Checker

Embeddable safety checkers for your website, fraud center, and mobile app

Check

Safety Assistant (SMS)

24/7 SMS support for customers to ask about any potential impersonation

Check

Safety Portal

Real-time threat data directly from your members & customers to help you sharpen fraud alerts and education.

Identify scam trends hitting your community before they escalate.

What partnership looks like

What partnership looks like

1
You get:
You get:
  • Free access to the full safety toolkit from day one

  • Design input on Call Verify and Shield during co-design

  • First-mover positioning as an impersonation-fighting institution in your community

  • No core integration required. Most tools live in under an hour.

  • Free access to the full safety toolkit from day one

  • Design input on Call Verify and Shield during co-design

  • First-mover positioning as an impersonation-fighting institution in your community

  • No core integration required. Most tools live in under an hour.

2
You give:
You give:
  • A monthly 30-minute check-in for feedback

  • A commitment to promote the tools to your customers or members

  • Reference in a customer safety case study

  • A monthly 30-minute check-in for feedback

  • A commitment to promote the tools to your customers or members

  • Reference in a customer safety case study

3
You don't give:
You don't give:
  • Money. This is free for the cohort.

  • Money. This is free for the cohort.

Test, design, measure impact

Test, design, measure impact

Month 1
Month 1

Onboard existing safety tools, start customer education, test engagement

Onboard existing safety tools, start customer education, test engagement

Months 2–3
Months 2–3

Learn and test with internal systems (digital banking, outbound calling)

Learn and test with internal systems (digital banking, outbound calling)

Months 4–5
Months 4–5

Build and pilot the Call Verify feature

Build and pilot the Call Verify feature

Month 6
Month 6

Refine the suite based on customer feedback

Refine the suite based on customer feedback

Month 6+
Month 6+

Determine long-term rollout*

Determine long-term rollout*

*Production pricing determined separately after the pilot, based on scope and deployment model.

*Production pricing determined separately after the pilot, based on scope and deployment model.